Network marketing (MLM, affiliate or referral marketing) is a business principle in which a company's product helps to implement a network of independent distributors.
By creating an investment MLM company, you gain access to one of the most effective promotion channels, in which your partners will take on the role of managers, marketers and recruiters . And, since network marketing line data is thoroughly imbued with the H2H (Human to human) concept, it will work much better than traditional marketing.
We wrote about how to integrate h2h practices into your company in the article What is h2h marketing .
Among other things, the work of the network structure allows you to bypass the restrictions of the rules for promoting some marketing platforms - if the topic of the project, for some reason, falls under the ban of the advertising / social platform, you will have your own tool for promotion in the form of a team of distributors. This is a significant plus of network marketing and one of the reasons for its popularity among investment (especially cryptocurrency) projects.
The most important, often decisive, role in the success of an investment MLM company is played by the choice of a contractor company. By trusting experts who have practical experience in developing solutions for network marketing and understand the specifics of the investment sphere, you will be able to create a turnkey investment project as quickly as possible, conduct business process reengineering, and increase the conversion and competitiveness of your company.
The role of network marketing in the development of investment projects
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