Influencer campaigns on YouTube
Posted: Mon Apr 21, 2025 4:13 am
With their audiences in the millions and passionate fans hungry for content, YouTube influencers are already an established marketing channel for brands looking to advertise.
Influencers are increasingly becoming attractive partners for close collaborations with norway phone number data brands worldwide.
Open questions that every brand asks itself are:
What does advertising do for my brand?
Which advertising format should I choose for my brand?
Does advertising make sense if my target audience isn't millennials?
These questions are difficult to answer. Although many have already jumped on the influencer marketing bandwagon, few can provide a concrete answer.
How does YouTube work?
Since its launch in 2005, YouTube has quickly become the number one destination for online video content, attracting over a billion users. The site steadily grew in popularity as people could share their videos with others around the world. But YouTube isn't just about cute animal videos of you and me. YouTube has helped launch some careers.
A well-known example is Justin Bieber, who was discovered by a talent scout on YouTube. Another well-known success story is that of Bibi's Beauty Palace. Her YouTube channel now has 5.9 million subscribers, and her videos are viewed by up to 3 million people.
Influencers are increasingly becoming attractive partners for close collaborations with norway phone number data brands worldwide.
Open questions that every brand asks itself are:
What does advertising do for my brand?
Which advertising format should I choose for my brand?
Does advertising make sense if my target audience isn't millennials?
These questions are difficult to answer. Although many have already jumped on the influencer marketing bandwagon, few can provide a concrete answer.
How does YouTube work?
Since its launch in 2005, YouTube has quickly become the number one destination for online video content, attracting over a billion users. The site steadily grew in popularity as people could share their videos with others around the world. But YouTube isn't just about cute animal videos of you and me. YouTube has helped launch some careers.
A well-known example is Justin Bieber, who was discovered by a talent scout on YouTube. Another well-known success story is that of Bibi's Beauty Palace. Her YouTube channel now has 5.9 million subscribers, and her videos are viewed by up to 3 million people.